What Are Long Tail Keywords?

Long tail keywords are multi-word search queries that tend to be lower funnel. These keywords are highly specific and tend to drive relatively low search volumes, but, can be very efficient and profitable. An analysis of queries with 3 or more words over the span of 12 months showed these queries converted at 34%.

What is an Example of a Long Tail Keyword?

Examples of long tail keywords include:

• used car loan rates for 500 credit score
• best skincare products for acne prone skin
• buy new construction homes near me

How are Long Tail Keywords Used for AI?

Long tail keywords align with AI’s usage of natural language queries – how people ask spoken questions. These queries, or prompts, tend to be much longer. Develop an AI content strategy that targets natural language queries to increase your brand’s visibility in AI results.